Author Archives: Scott Smith

Content Fidelity

Years ago, a friend described his sister’s job hunt. He chuckled as he told me that she didn’t get any callbacks after distributing about 40 copies of her rÁ©sumÁ© and,  ”She said it’s my fault.” I asked, ”Why is that your fault?” … Continue reading

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Reducing Your Brand Security Risk

Integration of “intelligent content” systems with digital Continue reading

Posted in CM, DAM. ECM..., Content Marketing | Tagged , , , , , , | 2 Comments

A Friend In Need: Help for the Hamilton Family

sIn the past several years, a former colleague and software superstar Michael Hamilton has endured a series of severe medical conditions that have put his family in dire financial straits. They have lost most of their possessions including their home, cars, and … Continue reading

Posted in Fundraising, Invisible Fist | Tagged , , , , , | 28 Comments

Goodbye, Symbiosis

I’m not a scientist, but took some biology courses and thus, I’m qualified to be  bothered by the misuse of “symbiosis” in business communication. I learned about symbiosis in 9th grade biology, and learned more about it in a college course “Evolution, … Continue reading

Posted in Invisible Fist | Tagged , , | 22 Comments