Category Archives: Uncategorized

The Kindness of Strangers

Unlike Blanche Dubois, I haven’t always depended on the kindness of strangers, though I am not opposed to the kindness of strangers, if their kindness makes sense in which the kindness is offered. Like the times that the person in … Continue reading

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Chasing Accessible Reality

As some of my returning readers know, I’ve spent quite some time developing a solution framework in the area of content  accessibility and consumer engagement for  print vehicles (particularly packaging). My ideas have  been well-vetted by an array of subject-matter … Continue reading

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Popping the Question

About two weeks ago, I joined a project that is  already fairly close to its go-live date.  When I start a project at a client’s office, I ask these questions: Where is the coffee? I think I mentioned that I … Continue reading

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Give Me A DAM Reason To Come Back

A few years ago, a client had proposed a user incentive in which their digital asset system (DAM) would congratulate the user for ‘saving the company $X.00.’ The value would be calculated by the number of assets downloaded multiplied by … Continue reading

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