Tag Archives: Baseball

The Closer

Talking Baseball Last Saturday, a neighbor and I were discussing baseball at a block party, when he brought up modern-day managerial strategy for relief pitchers.  I don’t follow baseball to anywhere the extent that I did as a kid. I’m … Continue reading

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Bo Knows Content Marketing

Content:  I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading

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Who Blamed Roger Maris?

As a child, my great love was baseball. By the time, I entered 4th grade (in upstate Massachusetts)  I had played one year of Little League and was usually  interested in watching the Red Sox on Channel 38, as long … Continue reading

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Let’s Play Two

In  the fall of 1998, I looked up from my desk and was surprised to see  the Director of Operations and the Chief Financial Officer of JWT Chicago standing in my office doorway. The Operations Director was my boss’s boss … Continue reading

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