Author Archives: Scott Smith

There Will Be Whitespace

I use to think of myself as a pretty good writer. I was a mass communications major and my courses in journalism, advertising and writing for broadcast, instilled habits of language clarity, brief sentences and abundant whitespace. These habits  were … Continue reading

Posted in Invisible Fist, Publishing, Uncategorized | Tagged | 23 Comments

Content Fidelity

Years ago, a friend described his sister’s job hunt. He chuckled as he told me that she didn’t get any callbacks after distributing about 40 copies of her rÁ©sumÁ© and,  ”She said it’s my fault.” I asked, ”Why is that your fault?” … Continue reading

Posted in Uncategorized | Tagged , | 14 Comments

Reducing Your Brand Security Risk

Integration of “intelligent content” systems with digital Continue reading

Posted in CM, DAM. ECM..., Content Marketing | Tagged , , , , , , | 2 Comments

A Friend In Need: Help for the Hamilton Family

sIn the past several years, a former colleague and software superstar Michael Hamilton has endured a series of severe medical conditions that have put his family in dire financial straits. They have lost most of their possessions including their home, cars, and … Continue reading

Posted in Fundraising, Invisible Fist | Tagged , , , , , | 28 Comments