Author Archives: Scott Smith

Content and Coffee Tour 2017

Posted on June 16, 2017 by Scott Smith

(My “Content and Coffee” tour is resuming after a brief respite. Below is a description, from article, originally posted on Linkedin in April 19th 2017. ) Just got home from my second stop on my Content and Coffee Tour, meeting … Continue reading →

Posted in Content and Coffee, Content Marketing, Content Strategy | Tagged Content and Coffee, Content Strategy | 1 Comment

Feeling Their Pain: Addressing Heavy-Backpack Syndrome

Posted on October 5, 2016 by Scott Smith

My son’s school held an event last week where parents were invited for coffee and conversation with the school principal. Some of the discussions were specific to the school, though many were more-universal topics: dress codes, athletics, standardized tests… for all of … Continue reading →

Posted in Education, Invisible Fist | Tagged Education, Empathy | 30 Comments

Who Blamed Roger Maris?

Posted on October 4, 2016 by Scott Smith

As a child, my great love was baseball. By the time, I entered 4th grade, in upstate Massachusetts, I had played one year of Little League and was somewhat interested in watching the Red Sox on Boston’s NBC affiliate, as … Continue reading →

Posted in Invisible Fist | Tagged Baseball, Bob Uecker, Budweiser, Cardinals, Forgiveness, Red Barber, Roger Maris | 1 Comment

There Will Be Whitespace

Posted on September 28, 2016 by Scott Smith

I use to think of myself as a pretty good writer. I was a mass communications major and my courses in journalism, advertising and writing for broadcast, instilled habits of language clarity, brief sentences and abundant whitespace. These habits were … Continue reading →

Posted in Invisible Fist, Publishing, Uncategorized | Tagged Clarity | 23 Comments