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Category Archives: Content Strategy
Bo Knows Content Marketing
Content: I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading
Posted in Content Strategy, Uncategorized
Tagged Baseball, Bo Knows, Content Marketing, Content Strategy, Football, Nike, Ronald Reagan, Track and Field, Vin Scully
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Content and Coffee Tour 2017
(My “Content and Coffee” tour is resuming after a brief respite. Below is a description, from article, originally posted on Linkedin in April 19th 2017. ) Just got home from my second stop on my Content and Coffee Tour, meeting … Continue reading
Posted in Content and Coffee, Content Marketing, Content Strategy
Tagged Content and Coffee, Content Strategy
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