Category Archives: Content Strategy

Bo Knows Content Marketing

Content:  I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading

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Content and Coffee Tour 2017

(My “Content and Coffee” tour is resuming after a brief respite. Below is a description, from article,  originally posted on Linkedin in April 19th 2017.  ) Just got home from my second stop on my Content and Coffee Tour, meeting … Continue reading

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