Category Archives: Content Strategy

“Digital” Productivity Tool

Posted on January 30, 2020 by Scott Smith

Yesterday, I got a robo-call about something I had to act on this morning. The task was low-effort, but an irregular one, thus had a high risk of  slipping my mind. I considered all my reminder aids: Whiteboard A planner … Continue reading →

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Bo Knows Content Marketing

Posted on August 6, 2018 by Scott Smith

Content:  I Know It When I See It The term “content marketing” bothered me a bit when I first heard it. I knew what marketing was. I’d taken courses in college and later worked for some large advertising agencies. However, … Continue reading →

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Content and Coffee Tour 2017

Posted on June 16, 2017 by Scott Smith

(My “Content and Coffee” tour is resuming after a brief respite. Below is a description, from article,  originally posted on Linkedin in April 19th 2017.  ) Just got home from my second stop on my Content and Coffee Tour, meeting … Continue reading →

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